Big Brand to Big Brand丨ERA Piping system and Ande Decoration Successfully Signed Strategic Cooperation

On 26th August, the signing ceremony for the strategic cooperation between ERA Piping system and Ande Decoration was held in Ande Science and Technology Home Creative Park. Tao Jinrui, General Manager of ERA Home Decoration Division, and Cao Chenglong, the president of Ande Group, witnessed the signing of the strategic cooperation agreement, marking the opening of a new chapter of comprehensive strategic cooperation between the two sides. This strategic co-operation is a positive exploration of the era of home furnishing by ERA, and an important practice of both parties in complementing each other's strengths and industrial integration.

At the meeting, Cao Chengxue, chairman of Ande Group, welcomed the arrival of ERA with his team and looked forward to the successful cooperation between the two sides. Before the signing ceremony, the leaders of both sides carried out in-depth exchanges and discussions on the industry development trend, enterprise strategic layout, technology-enabled innovation, corporate culture inheritance, and exploration of cooperation modes.

Cao Chengxue, Chairman of Ande Group, introduced the development history and core competitiveness of Ande Decoration in detail. Ande Decoration has always adhered to the corporate purpose of ‘integrity, professionalism and quality’, taking technology, design, quality and service as the core driving force, and from the perspective of customers, is committed to improving the happiness index of customers with high-standard delivery to create a smart home life service platform. This hand in hand with the ERA, is the home furnishing industry standard ‘leader’ and pipeline category ‘industry leader’ of the strong combination, but also the future of home furnishing sustainable cooperation model of the depth of the exploration.

Tao Jinrui, General Manager of Home Decoration Division of ERA Company Limited, expressed his gratitude to Chairman Cao Chengxue for his warm reception and comprehensively introduced the business philosophy and industrial layout of ERA for more than 40 years. He said that ERA Pipeline system has constantly upgraded around products and services, reshaped the product ecology with four modules, six categories and N systems, and realised the product iteration and brand breakthrough. He expressed his hope that through this cooperation, we can give full play to our respective advantages, promote the integration and upgrading of the industrial chain, inject high-quality development kinetic energy into the whole decoration of the large home with the excellent quality of ERA, and promote the prosperity of the industry with the scale of the whole decoration market.

Founded in 2001, Anderson Decoration is a famous trademark of Jiangsu Province, an excellent decoration enterprise, a national enterprise standard ‘frontrunner’ for four consecutive years and a star enterprise of national home decoration enterprise credit evaluation, and ranks steadily among the top 100 well-known brands of national residential decoration. Over the years, we have always adhered to the ‘satisfied customers as the first principle’ of corporate service purposes, adhere to the bottom line of the quality of home furnishing products and materials, and set up industry benchmarks.

Tao Jinrui, General Manager of ERA Home Decoration Division, and Cai Weiwei, Assistant General Manager of ERA Home Decoration Division, attended the above activities.

Translate: Hugh